SBI Takes 20% of Ajaib as Its Southeast Asia Crypto Network Grows
TL;DR
- SBI is investing about $270 million for roughly 20% of Ajaib, giving it a strategic position in Indonesia’s regulated crypto market.
- The Ajaib deal fits SBI’s wider push to build digital-asset trading, tokenization and settlement infrastructure across Southeast Asia.
SBI Holdings is investing about $270 million in Indonesia’s Ajaib Group, giving the Japanese financial company a roughly 20% stake in one of Southeast Asia’s major online investment platforms.
Ajaib operates an online multi-asset investment platform in Indonesia. It already holds a Digital Financial Asset Trading license from Indonesia’s Financial Services Authority (OJK), the same license held by exchanges like Indodax and Tokocrypto. SBI’s entry gives it a direct strategic position inside a large consumer-facing financial app in a market where mobile investing and digital payments are already important.
The deal, SBI says, supports its plan to build digital-asset, tokenized-asset and cross-border settlement infrastructure across Southeast Asia.
What the deal does — and doesn’t — cover
SBI announced the investment on August 28 when it said it would acquire about 20% of Ajaib Group through a strategic investment of roughly $270 million, making Ajaib an equity-method affiliate.
That accounting status is not just a technicality. Equity-method treatment typically comes with financial reporting integration and a degree of board-level involvement, more than a passive minority stake would carry. What SBI hasn’t specified is how that plays out in practice. The announcement gives no operational detail on how the two companies will integrate products, services, or technology, or how far SBI’s influence will extend into Ajaib’s roadmap.
Ajaib confirmed the $270 million figure independently, calling it Indonesia’s largest tech funding round since 2022 and putting its total funding raised since 2019 above $500 million. SBI’s own statement, by contrast, describes the investment in future tense, as a deal expected to close by the end of August.
The deal fits a broader pattern of SBI expanding beyond Japan. It follows the acquisition of Singapore’s Coinhako and an investment in DigiFT, both aimed at strengthening its regional footprint.
>>> Read more: Japan’s Latest Crypto Law Reshapes Market Rules
Inside the SBI APAC Digital Economic Zone
SBI frames the Ajaib investment as one piece of a wider plan it calls the “SBI APAC Digital Economic Zone.” Kitao describes the concept as building next-generation digital financial infrastructure and establishing a network of digital asset exchanges centered on Southeast Asia.
SBI has moved fast on that plan this summer. In July, it acquired a majority stake in Singapore’s Coinhako, giving it a licensed crypto exchange in the region. Days later, it led a $76 million Series C round for EDX Markets, an institutional crypto trading venue. Shortly after, it added a $125 million Series C for Gauntlet, which manages on-chain investment vaults for institutions. In August, SBI led a $68 million round for Fasset, a digital bank operating across more than 100 emerging-market banking corridors, pushing the company to a $1 billion valuation.
SBI has also built infrastructure of its own. Together with Startale Group, it developed Strium, a layer-1 blockchain launched in February for 24/7 trading and settlement of tokenized securities. It has also issued JPYSC, a yen-denominated stablecoin, with SBI Shinsei Trust Bank serving as trustee.
>>> Read more: Japan Stablecoin Market Grows With SBI’s JPYSC Launch
Why Indonesia matters to the plan
Indonesia gives SBI access to a large retail-investing market in Southeast Asia. Ajaib’s value is not only its brand name. It is the customer channel, local market presence and multi-asset platform structure.
SBI is building regional digital-asset rails — the systems that move money, assets or settlement instructions between users, platforms and institutions. A platform with existing retail relationships can become a practical entry point if regulators approve future services and customers adopt them.
SBI is putting capital into a company that could help distribute or connect new financial infrastructure later.









